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    Salesforce

    Salesforce is the #1 AI CRM.

    Technology

    How Salesforce’s technology works — architecture, AI models, and technical capabilities.

    How does Salesforce work?

    Salesforce operates as a unified platform that integrates AI, data, and Customer 360 applications, enabling collaboration between humans and AI agents. This integration allows teams to make faster decisions, enhance customer relationships, and drive continuous growth through real-time insights and automation.

    What technology powers Salesforce?

    Salesforce is powered by agentic AI, which enables autonomous decision-making and task execution. This technology integrates with various applications and data sources, providing a comprehensive platform that supports sales, service, marketing, and more, ensuring seamless operations across departments.

    What are Salesforce's main features?

    Salesforce offers a range of features including Customer 360 for a unified customer view, AI-driven automation for workflows, and integration capabilities with various applications. These features help businesses enhance customer interactions and streamline operations across different departments.

    What type of AI does Salesforce use?

    Salesforce utilizes agentic AI, which allows for autonomous reasoning and task execution. This advanced AI can automate complex workflows, predict business outcomes, and personalize customer interactions, significantly enhancing operational efficiency and customer engagement.

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